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About

About

We're an agency that's customer-focused with a sunny disposition and a channel-neutral attitude.

 

Creative, passionate and continually striving for improvement following our guiding philosophy of Optimisation, we find, keep and grow customers for our clients, by producing great work that's informed by intelligent, data-driven insights.

 

Our process means that we're constantly learning, mastering and improving on our marketing efforts - and in everything we do:

 

  • How we treat our people
  • How we approach our work
  • How we investigate the results of our marketing, and apply those learnings to the next round
  • How no channel is off-limits

Our origins are in Direct Marketing, which has led us naturally to embrace the opportunities presented by the digital age - applying the basic principal of data-driven insights to create ideas that provide the best solutions for our clients.

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News

MercerBell does it again

Winning B&T Direct Agency of the Year once is great, but to win it two years in a row is quite an honour. To put it in perspective, we were a finalist alongside top agencies including BMF, Mark, Clemenger BBDO Proximity Melbourne and Wunderman. This fantastic result couldn't have been achieved without the support and hard work of all our amazing staff and clients. Once again, they've allowed us to develop world-class, original and, above all, effective work.

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MercerBell does it again

Webby

As international digital prizes go, they don't come much bigger than the Webby Awards. So at MercerBell, we were more than a little excited to be named an Honoree at the 15th Annual Webby Awards for our work on the MasterCard Moments program.

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Webby
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